Taran, I perked up my ears when you told me you had a new blog, and
I'm glad I read it. I can't claim I understand every metaphor or got
to the core of your point--but at least I can nibble around the edges.

One thing I love about the article is the sad story it tells of people
who go online originally because they love to chat about themselves
and think they have something to offer--but eventually fall in the
same trap as everybody else, striving after those clicks at all costs.
They end up disappointed, because the short tail still dominates...

And the proliferation of droppings as one person retweets what another
retweeted...yes, it's sad, along with the twenty different tiny URLs
with no semantic meaning pointing to a single article.

But hey, Taran, collaborative work is messy, and never as efficient as
centralized work--in the short run. In the long run, we get the
cheese.

And somebody will figure out how to aggregate all those tweets (along
with other social networking, if it's out in the open) and tell us
even more about our nesting instincts.

Meanwhile I think the Internet will squeak by.